Thursday 27 October 2016

Brand Massacre! What Went Wrong?

Since our childhood, we are familiar with certain international brands namely Coca-Cola, Pepsi, Parker and so on. Once we went to school, we came to know about Parker, which is one of the best pen manufacturers and designers in the world. On the other hand, car lovers cannot ignore the impact of Mercedes-Benz. What all of them have in common is the quality of products they provide as well as the social influence it imposes. But did you know, each of these brands have been through enormous crisis, mainly because of some of their specific marketing campaigns. Obviously, these companies have become global identities because of their global approach and international business operations. But under some circumstances, even the best brands have failed to gain positive attention of the crowd. Our video figures out the reason behind their brand failures in some nations. You are in for a surprise!





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